SUMMARY OF QUALIFICATIONS
Extensive Experience in Data Science: Over 8 years of hands-on experience in applying machine learning algorithms to solve real-world problems across various industries, with a focus on marketing optimization and automation.
Technical Proficiency: Advanced programming skills in Python, R, and SQL. Extensive experience with frameworks and APIs such as TensorFlow, Scikit-learn, Pandas, and Numpy. Proficient in using cloud platforms like AWS and Azure.
Leadership and Collaboration: Proven ability to lead data science teams and collaborate with cross-functional teams to design and implement AI-driven solutions. Experience in promoting knowledge sharing and fostering a culture of continuous learning.
Client-Facing Skills: Demonstrated ability to support clients throughout the entire lifecycle, from pre-sales to ongoing client engagement. Skilled at explaining complex technical concepts to both technical and non-technical stakeholders.
Academic Credentials: PhD in Computer Engineering from the University of Waterloo, MSc in Computer Science from the Federal University of Pernambuco, and a Post Graduate Diploma in Software Testing.
Innovative Problem-Solver: Developed custom NLP APIs, designed machine learning models for various applications, and created data pipelines for automated reporting and analysis. Continuously seeks to implement cutting-edge AI technologies to drive business impact.
Strong Analytical Abilities: Expertise in analyzing and interpreting complex data sets to generate actionable insights. Skilled in statistical modeling and data transformation, with experience in querying large volumes of data for analysis.
EDUCATION
Doctor of Philosophy
Computer Engineering, University of Waterloo, Waterloo, ON. April 2015
Master of Science
Computer Science, Computational Intelligence, Federal University of Pernambuco, Recife, PE, Brazil. Jul 2006
Postgraduate Diploma
Software Testing, Federal University of Pernambuco, Recife, PE, Brazil. Jun 2003
Bachelor of Science
Computer Science, Catholic University of Pernambuco, Recife, PE, Brazil. Dec 2000
RESEARCH AND MACHINE LEARNING EXPERIENCES
Senior Data Scientist, Flipp AI, Toronto, ON, Canada.
Aug 2022 - Aug 2024
Led AI modelling for a First-Party Data Marketing project, developing advanced ML algorithms for creating "Lookalike Audiences" and enhancing campaign reach, including successful deployments with Grocery Outlet and Albertsons, generating hundreds of thousands in revenue.
Promoted knowledge sharing by presenting in AI lunch and learns, hosting the AI Forum, and increasing organization-wide awareness of AI-driven solutions, cultivating a culture of continuous learning and innovation.
Helped create a strategy to improve the accuracy of Flipp's product categorizer machine learning model by 2.5 points.
Lead Data Scientist, Stradigi AI, Montreal, QC, Canada.
Aug 2019 - Jul 2022
Led the data science team in successfully designing dozens of AI strategies for multiple business.
Designed the ML framework that was applied by the solutions team throughout all ML lifecycle.
Collaborated with the engineering team to develop the model interpretability functionality of Kepler, an intelligent AutoML platform.
Developed in collaboration with the innovation team a prototype for data quality assessment.
Data Scientist, Plasticity Labs., Waterloo, ON, Canada.
Aug 2016 - Dec 2018
Implemented a customized Natural Language Processing API to facilitate the data analysis of qualitative data.
Provided product insights to an employee engagement platform by testing hypothesis about how to improve
health, happiness and performance of employees in the workplace.
Optimized the process of reporting on client data, conduct data analysis on client data using R and Python scripts.
Data Scientist, Nuralogix Corp., Toronto, ON, Canada.
Jan 2016 - Jun 2016
Designed statistical and machine learning models to detect hidden emotions based on facial blood flow, using MATLAB.
Applied data visualization to improve understanding and to optimize feature selection on various classification problems.
Data Scientist/Software Engineer, Push Design Solutions, Toronto, ON, Canada.
Sep 2015 - Dec 2015
Designed solution for exercise classification using gyroscope and accelerometer data.
Performed various data analysis to identify exercises that needed algorithm improvements.
Implemented an approach to improve accuracy of rep counting using machine learning techniques in R and C++.
Research Assistant, Centre for Pattern Analysis and Machine Intelligence, University of Waterloo,
Waterloo, ON, Canada.
Jan 2010 - Apr 2015
Developed a framework for temporal semi-supervised kernel-based clustering methods to improve accuracy in temporal segmentation problems related to affective computing and human motion analysis.
Co-designed multi-modal data fusion approach to combine audio and visual feature to enhance estimation on spontaneous emotion speech conversations.
Proposed a robust feature set to improve accuracy in facial expression recognition systems.
Computer Vision Engineer, AiLeader Technologies, Recife, PE, Brazil.
Jan 2004 - Jan 2008
Implemented an intelligent character recognition (ICR) component to recognize handwritten and machine printed information from bank checks and other documents, as part of the computer vision team.
Co-designed a signature verification component called iSign using pattern recognition techniques, which was registered as intellectual property submitted to INPI-DEPE (Brazil). Designed an on-line signature recognition component, which led to four different scientific publications.
SOFTWARE DEVELOPMENT EXPERIENCES
Software Developer, Schlumberger Water Service, Waterloo, ON, Canada.
Mar 2008 - Feb 2009
Expanded functionalities of a data management system by creating models that make the system compatible with popular data analysis applications.
Maintained a SQL Server data management system and fixed a backlog of defects using C++.
Software Testing Specialist, Recife Center for Advanced Studies and Systems, Recife, PE, Brazil.
Jul 2003 - Jan 2004
Configured test environments for Java applications, which resulted in JAVA certified compatible applications in Motorola mobile phones.
Created and executed test cases to guarantee quality standards of the core applications in Motorola mobile phones.
Software Developer, Schlumberger Water Service, Waterloo, ON, Canada.
Jul 2001 - Jun 2002
Developed a data management and visualization system for groundwater management as part of the Data Management group.
TEACHING EXPERIENCE
Guest Lecturer, Data and Knowledge Modeling and Analysis, Department of Electrical and Computer Engineering, University of Waterloo, Waterloo, ON,
Oct 2014
Delivered a lecture in a data mining grad-level course for 36 graduate students.
Teaching Assistant, Software Testing, Quality Assurance, & Maintenance, Department of Electrical and Computer Engineering, University of Waterloo, Waterloo, ON,
Jan 2011 - April 2011
Developed tutorials on Valgrind & VMWare Replay to prepare students for their projects.
Graded 157 written assignments to evaluate students’ understanding of course material.
Publications and patents
List of publications in the area of machine learning, Pattern Recognition and biometrics.
JOurnal and conference reviews
List of conferences and journals that I have volunteered as a reviewer.